Pivotal People
Join us in conversations with inspiring, wise and kind guests. Their insights and experiences motivate us to find purpose, contentment and peace in every life situation. Our guests include authors, artists, leaders, coaches, pastors, business people and speakers who are making a difference in the world. Listen in and learn from their wisdom to improve your life each day.
Pivotal People
The Difference Between Goals and Vision (And Why It Changes Everything)
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Let us know what you think about this episode and share it with a friend!
If you have ever hit a big milestone and immediately felt the quiet panic of “now what,” this conversation will land hard. We sit down with Dr. Dave Jones, a former professional hockey player turned Air Force veteran, sport performance psychology expert, executive coach, and Christian marketing leader, to unpack why goals can actually leave you feeling emptier when they become your identity and why a compelling vision keeps you steady through every season.
We get specific about what “vision” really means and how it differs from goal setting, productivity, and achievement culture. Dr. Dave shares a simple criteria that makes vision practical: it must be short, portable, easy to understand, memorable, inspiring, and have a God factor that goes beyond personal effort. We also talk about the arrival fallacy, the danger of idolizing money and status, and how to craft a clear vision statement that can guide your decisions at work, at home, and in your community.
The second half of life shows up in a big way here. If you are retired or nearing retirement and wondering whether you missed your chance to matter, we explore a better frame: constant recalibration. Along the way, we dig into “toxic motivators” fear, lust, anger, pride and the antidotes faith, giving, forgiveness, humility so you can spot what is really driving you and lead yourself with vision instead.
Listen, then share this with a friend who needs direction, and please subscribe and leave a review so more people can find the show. What’s one short phrase that could become your vision?
Connect with Dave, order his books, listen to his podcast, follow him on social media to continue learning from him.
His website: https://misgood.com/
His agency on IG: https://www.instagram.com/misgoodagency/
Order his first book, "Vision Wins"
https://www.amazon.com/Vision-Wins-Strategies-Mental-Toughness/dp/173664680X
Subscribe to the Pivotal People newsletter for new episodes, giveaways and more: https://stephanienelson.com/newsletter/
Learn more at StephanieNelson.com
Follow us on Instagram @stephanie_nelson_cm
Follow us on Facebook at CouponMom
Order Stephanie's book Imagine More: Do What You Love, Discover Your Potential
I would like to welcome Dr. Dave Jones to the Pivotal People Podcast. And I'm excited because we were talking before we started recording, and I have listened to some of the podcasts he's been on. And he also has his own podcast and he has a really great message for all of us, whether we're working or retired, a great life message. So I appreciated him being willing to
Welcome And Guest Background
SPEAKER_00come on. Let me tell you a little bit about him. He actually played hockey all through his childhood and growing up, and he played professional hockey for four years. He does so many things. He is a sports psychologist. He's currently the owner of M is Good, which is one of the largest Christian marketing agencies. He's also a sports consultant who coaches CEOs, executives, and professional athletes to help achieve their vision. And then in 2021, he came out with a book, which is called Vision Wins: Seven Strategies for Mental Toughness in Life and Sports. And I told Dave before we started that most of us are not professional athletes. I don't know if I have a single professional athlete listening. Send me an email if I'm wrong. But we could all use a little coaching in life. So thank you so much for being with us. I appreciate you taking the time.
SPEAKER_01Yes. Thank you for having me on, Stephanie. What an honor it is to talk to you and be with you today. I am super excited to talk about vision and sports and life.
SPEAKER_00I had said today before we started, I thought I had a, you know, I knew what vision was, but the way he describes it really hit me differently. So first, before we launch into all of that, tell us a little bit about yourself, kind of your story. You've done so many things. I have a list here of professional hockey, military service, sports psychology, executive coaching, entrepreneurship, but I'm sure at some point, was there a point where you hit a pivotal point that changed the trajectory of what you were doing?
SPEAKER_01I feel like my life has been always a pivotal point
The Puck Hit That Changed Everything
SPEAKER_01of trajectory, honestly. You know, the Lord works in mysterious ways. And I think, and I've said this before, I think I've been just sort of dumb enough to just follow the guiding of the Holy Spirit as I see it, you know, like sometimes it's confusing on, you know, is this the Lord, is this not? And I've tried to slow down and focus on, you know, is this good for somebody else, right? Is this good for the people around me? And then, oh, by the way, does this work for me in my life? You know, and so I've really tried to just follow God's leading, and that has caused, you know, obviously, some some pivot points. And so I would say that, you know, there were two very distinct times where I felt like I was gonna pivot pretty fast. And the first time was when I got a slap shot in the face in Kalamazoo K-Wing Stadium, shattered my nose in three different directions, cut the nerves, my teeth in my mouth, deviated septum. And that at that point, I was like, all right, this hockey thing, I'm not sure it's working, Lord. You know, what do you have in my life? Because this sucks, you know, this is this is bad. So I answered that prayer. I mean, I the Lord came back with a prayer, and I and I just basically stepped through and you know, I didn't hear an audible voice at that time. I just heard, you know, I just had the thought join the military, which was a radical thought. And so I said, Okay, I'll join the Air Force. And so I totally changed like trajectory. Wow, you know, it was hockey was my life at that point. I knew nothing else. So you just joined the Air Force from I mean, you obviously had to recover and heal, and then well, that happened in January 15th, and then I joined in May 6th.
SPEAKER_00Wow. Well, thank you for your service. That's you know, so many people say, Yeah, I did the military. I'm like, I didn't do the military, I'm living in this free country. Thank you very much.
SPEAKER_01Yeah, I was really fortunate to get stationed overseas in Germany. You know, did my four years in Germany, it was a real blessing. I met my wife there, who's an American who lives, you know, at the time was living in Pittsburgh. I grew up in the Erie, Northwest Pennsylvania area, and so we were both from the same area we met, and so that was another pivotal point meeting my wife, and we've been married now for 26 years.
SPEAKER_00Oh, great! Yeah, great. You talk about vision, yeah, and you talk about vision applying to you coach CEOs and athletes, and then you also work with, I saw on your website, over 500 companies with marketing.
SPEAKER_01Yeah, in the last two and a half decades, you know, my agency has worked with a lot of different men and women of God that had a vision from the Lord to start something or got stuck in that organization of in some way. And so I didn't go to school for understanding vision. I just I felt like when I left playing hockey that
From Lost Athlete To Psychologist
SPEAKER_01I was on a curb in a city I'd never been in. I felt lost. Another way to describe it, you know, you we used to hide Easter eggs here around our property, and I'd find these Easter eggs on Christmas that you know they'd never picked up. And I say, you know, I I was like an Easter egg on Christmas, man. I was lost. And so and so I just went down this player development journey of understanding psychology and behavior, and I just got intoxicated with just learning and learning and learning more about it and how we think, how we feel, you know, what is the brain doing? And so I just chased that education through academia. So and I just kept on going. I wanted to get the terminal degree, not because I wanted the title, but just because I wanted to get the terminal degree. And so, like two years ago it became Dr. Dave in sport performance psychology. You know, it's interesting when vision is voided, this is when trouble comes in. When vision isn't leading us, this is where we allow, or I think some of these toxic motivators to get involved in our life.
SPEAKER_00I had never heard toxic motivators. I want to get into that, but back up for those of us. I would have said before I heard you speak that vision was kind of
Vision Vs. Goals Defined Clearly
SPEAKER_00like goals, but it's not. So could you tell us when you're talking about vision, what's the difference between having goals and having a compelling vision?
unknownYeah.
SPEAKER_01What's the difference? So this comes out of three different sources. One is obviously the Bible, uh, Harvard Business Review. In the Bible, it's in Habakkuk, it's you know, visions in a lot of places, but in the Bible, it's Habakkuk is on this watchtower, and everything is happening in Nineveh, which is crazy. And I kind of look at it as like New York and Los Angeles in the 60s, like anything went in Nineveh. And then Habakkuk, who's a minor prophet, is like, is God even here? So he goes up on this watchtower and he says, God, I'm just gonna sit here. And God responds with the right division on a tablet and make it plain. And then the amplified it says, so a runner running by can see it and carry it with him. And so if we just fast forward to 2026, Stephanie, I think about this like you're going down the interstate and you see a billboard, right? And you see a billboard that's filled with all these words, you can't read it, you can't take it with you. And so if you see McDonald's next exit, you go, mm, hungry, you know, gas next, it's simple. So in the criteria of a vision, I'm gonna say this twice because I kind of say it sort of fast because I work with it every day, but a vision needs to be short, portable, easy to understand, memorable, inspiring, and it has to have the God factor, which means it's gotta go outside your personal effort. A goal is more like, hey, I'm gonna work out three times a week, you know, I'm gonna lose 10 pounds. You know, it's something that's attainable. Vision goes outside your personal effort and it's never ending. This is why when we don't have it, you know, and you just focus your identity in a goal, and once you accomplish that goal, you're in a curb in a city you've never been. You're now an Easter egg on Christmas. And we see this in sports, like fresh on my brain right now is you know, the Carolina Hurricane just won the Stanley Cup here in Raleigh, North Carolina, and the whole town is crazy and everybody's celebrating the cup. If that's your vision, you're in trouble. That has to be a goal. And honestly, it's really more about peak performance for me of doing the best that I can so I can glorify the Lord with my talents and my abilities. That's where the identity should be. But we idolize these things like money, cars, houses, boats, people, power, and possession. So the vision doesn't do that. The vision is totally different than a goal. It's totally different.
SPEAKER_00You had some examples of what a vision statement might be. It's not like a huge long mission statement paragraph.
SPEAKER_01Right.
SPEAKER_00It's like four or five words. It's a phrase, it's not even a whole sentence.
SPEAKER_01Seven to eleven words, no conjunctions.
SPEAKER_00So, what is your vision? Do you have a personal vision?
SPEAKER_01Yeah, I do.
SPEAKER_00Is that too personal to ask?
SPEAKER_01No, not at all. I love it. I love what people ask me. So I unify excellence in the marketplace.
SPEAKER_00Unify excellence in the marketplace. Yeah, I like that.
SPEAKER_01So when I think about excellence, excellence is doing the best that you can with the current resources available to you in this moment. It's different than perfection. There's only one
A Personal Vision Statement Example
SPEAKER_01person that was perfect, and we know that was Jesus, right? And so nobody's perfect. So when you're seeking perfection, that's another sort of goal. You can't get to it. Or you can, but it's failing. It's just not a good thing to go after because you can't do it. So excellence is is a constant chase. In the marketplace means every day to me. So I'm a husband, I'm a father, I'm a business owner, I'm a consultant, you know, that in the marketplace embodies everything. So unifying that. Yep.
SPEAKER_00Unifying excellence in the marketplace. You know, it's funny, you were just saying what excellence was, and I I was about to jump in and you know, give my two cents. And then I realized, Stephanie, you listened to Dave on a podcast yesterday and you heard him say that sentence. That's where you heard it. Okay.
SPEAKER_01That's awesome.
SPEAKER_00I just want you to know that it did stick with me. Um, and I'm gonna jump around because you do so many cool things. You've written this book, you have a podcast, you coach people, but you have in your and I haven't Doug, I've seen the steps, but you have a very specific framework that you take companies through on their kind of marketing journey, whatever it is. But I think that all of us could use this framework in our lives. So you call it your R7 framework, and you say that it begins with discovering your destiny or your unique DNA. And so my question is, how can people tell whether they're you've talked about this a little bit already, whether they're pursuing their God-given calling, or are they simply chasing
Calling Versus Chasing Success
SPEAKER_00someone else's definition of success? You said power, possessions, those sorts of things.
SPEAKER_01Power possessions, yeah.
SPEAKER_00How can people discern?
SPEAKER_01Yeah, this is an awesome question. It's never bottled up in black and white, this question, the answer to this question. It just isn't. And so there are people that are very passionate about, I'll just use an example of modern day slavery, right? Or anti, you know, like like the slavery, you know, like anti-slavery, like like fixing that. Or there's people that are just just passionate about the homeless, you know, and so maybe because they were homeless, maybe they were trafficked, you know, and so now they have this this passion where they've had this highly dysfunctional event in their life, whatever it may be, and they go, you know what, I want to do something. I'm very passionate about that. Or you just have that feeling, you know, like of this is what I want to do, and there isn't something dysfunctional that's that's been in your path. And I've looked at both of those categories, and at the end of the day, it's so complicated that I think the answer, at least how I organize it in my brain, is that who cares? Right? This is where you're at, and this is what you feel passionate about. Let's go do that. Now, destiny is a big word that nobody really knows. It's short for destination, but as a Christian, evangelical Christian living in America, I feel like the journey of glorifying the Lord with our talents and our abilities in our peaks and our valleys is the destination.
SPEAKER_00The journey is the destination.
SPEAKER_01The journey is the destination, right? Because we never arrive, right? We can't ever arrive.
SPEAKER_00Or when we do, I've heard the term recently, arrival fallacy. And that goes back to you know, you think, oh, as soon as this happens, but as soon as you get there, if we're talking about a goal, not a vision, naturally there's then it's the what's next.
SPEAKER_01That's it.
SPEAKER_00What's next?
SPEAKER_01So which then means you need to broaden your vision out because that's a goal, because a vision shouldn't be attainable.
SPEAKER_00Right.
SPEAKER_01So, like let me give you an example. When Obama was running for president, change, yes, we can't. That was the platform he ran on. If we fast forward to Donald Trump, make America great again. It's a great vision, it never runs out. How are they gonna do it? They don't know. Both presidents don't know, but that's what they're running on, and those are great vision statements that rallied the nation, perhaps the world, around those words. It's never ending.
SPEAKER_00People remember it. And you had said, name some politicians whose visions we can't remember. They're the ones who didn't win.
SPEAKER_01That's right.
SPEAKER_00I have no idea what they were, but yeah, that's exactly it. Yeah, you made it too complicated. Well, we talked before we started recording about who our audience is, and I think that so many times we can, I don't know about you listeners, but I'm retired. So so many times you can see the topic about leadership or vision or goals, and you can think, you know what, I'm I'm retired, I don't need that anymore. But that's not necessarily true. So, as I said, Dave, many of our listeners are really in our second half of life, let's call it that. If I live to be 126, so what advice would you give someone in their 50s, 60s, or 70s who feel
Vision For The Second Half Of Life
SPEAKER_00like maybe they've already missed their opportunity to make a meaningful impact with their life?
SPEAKER_01Well, I would frame it a little bit different, you know, in terms of mist. You know, you've never missed your impact in life, you know, ever. In my mind, it's a constant recalibration. We're always pivoting. We always are. Things change. You know, we go through these phases of life where we're we're raising our kids, right? And then our kids are gone. And then the house is empty, the empty nesters, right? And then, you know, we're kind of there for our kids. Our kids sometimes come, sometimes don't, and then they don't. And then the next thing you know, it's Thanksgiving and you're by yourself, you know, or Christmas. And like you just go through these phases and you're constantly recalibrating, and that's the way I look at it. Is what are we calibrating? What are we doing today to glorify the Lord? What is it that I have in my talents and my abilities toolbox that I can help somebody else or help somebody where I can serve and give and be uh valued and appreciated and loved? You know, it's a constant. I mean, if we even go back even further, you know, we were teenagers, we didn't know what we were doing, right? And then we go to college and that messes us up even more because you know we get we gotta get a job, and we're not getting a job in something that we like, you know, but we gotta, you know, move on. And so it's just a constant, you know, calibration. I I think as we get older, you know, the energy is a little bit less, right? We have a little bit more or a little less energy to to do things over a long period of time, or maybe we don't, maybe maybe we're super fit. So I just I just look at it that way is what what can we do now that we have time and treasure when some you know when early in our career maybe we didn't have the treasure or the time.
SPEAKER_00Okay, so I am like soaking this in. I am thinking you just let all of us off the hook for having to have some great big with a capital P project, yeah, something that you can put on LinkedIn. You know, you just said really every single day could we love people better?
SPEAKER_01Yeah.
SPEAKER_00With the time and the effort that you have, and that can be, you know, we have no idea how small things can have an impact on someone's life.
SPEAKER_01Yeah. I remember, Stephanie, I I had a production facility across town. It was a 20-minute drive. I since sold it. That was about 10 years ago. But every day I would get not every day, every day when I was just thinking about it, it turned out to be I would say almost half the year I would do it. I would get in my car and I'd say, okay, Lord, who do I need to call and tell them that God loves them? It was a 20-minute drive. And I'm like, I would just call and say, Hey, Steve, this is Dave, man. I just want to tell you, you don't have to call me back. I just want to tell you, God loves you, man. Click and just hang up, you know? And like it could be just as something as simple as that. It's just blessing somebody and giving somebody words of encouragement, you know? And I would never forget to this day, Stephanie, I was having a bad day, and this couple years after I've did it to Steve a couple times, and that he called me and he said, Hey man, don't call me back. I should tell you, God loves you. And I was like, No way, this is so awesome because I need Wow.
SPEAKER_00Wow. Yeah, I love that. I love that. Oh, okay. So let's all do little things and nice things like that. It's not hard, but we're talking about it on a podcast. Who knows how many years later? People remember that. People remember that. I came up with a list of questions before we started, and I can't ask all of them, but I love all of them. So I'm gonna ask you this one. Especially now, I would say we're obsessed with productivity and achievement. I just referenced, you know, what you're gonna put on LinkedIn. Or so how do you personally measure your success
Measuring Success Beyond Money
SPEAKER_00today? How do you recommend to clients that they measure their success?
SPEAKER_01Well, I can tell you how not to.
SPEAKER_00Okay.
SPEAKER_01You know, let's start there. I think you know, success is not how much money you have in the bank account. Success is not your title, it's not how long you're at your work. You know, I kind of look at success as how are you glorifying the Lord today? You know, what is it we're doing to impact the kingdom of God? If you and I aren't talking about the gospel and talking about Jesus, talking about the impact in our lives that Jesus had, who is? It's up to us to communicate the message of the gospel. And so I kind of feel like the other ways that you just described, the LinkedIn, the posts, the interactions, the clicks, the impressions, all that kind of stuff, it's failing. It's it's frail in terms of who you are, you know. And so I, you know, I look at the fulfillment side between you and the Lord and and how you're impacting the kingdom. That to me is fulfilling. And you don't need a big bank account to do that, you don't need multiple houses to do that, you don't need to win Stanley Cups to do that. And so I think you are enough. Like, you are enough. You know what I mean by that? Like, you are awesome, you were created in God's image, and you know, you impacting the world in a positive way with gratitude and acceptance and just feeling his presence and glorifying him is enough.
SPEAKER_00Yes. And I'm sitting here because I'm thinking of a story. I have a friend who's 83 years old, a man who he will tell you he lives on his social security. So he is not a I mean, he had a successful career. He's just 83 and whatever. Money is not his thing, but encouraging other people is his thing. So every day he tries to strike up conversations with strangers, just friendly. You know, sometimes it doesn't go anywhere and sometimes it does. And last week I went to a farmer's market and I saw a
Small Kindness That Changes Lives
SPEAKER_00gal with the booth who I knew was a friend of his because he had told me his side of the story, but I hadn't heard her side of the story. A gal with a small farm. And I went up to her and I said, Oh my gosh, are you Donnie Edwards' friend? And she said, Yes, do you know Donnie? I said, Yes, I do. And he's told me the story about you. And she said, Let me tell you the story. So I'm telling everyone the story because this is why we should strike up conversations with strangers. He opened the door for her at the bank. He, you know, said, You have a pretty smile. She said, I thought it was kind of that's a weird thing to say to someone, but I thought, you know what, just be nice. He's just a nice old man. And she started talking to him, and then he's very others focused. So he asked her what she does. And she has trying to start a little uh nursery, you know, selling plants out of her home, but she barely has any yard space and she has a little mobile unit, and she's, you know, going through a divorce and she's going through a hard time and doesn't have, but she really wants this thing to work. Well, Dave, he happens to own five acres in our county doing nothing. He lives on it, but he has plenty of extra land. And he said, you know what? I have this land not far away. You're welcome to use some of it. Do you want to go take a look at it? And she said, you know, I thought this guy can't be for real. But I'd been talking to him and he seemed like a nice guy. And I thought, okay, what the heck? You know, go and she drives separately and they go and he shows her the land. And she said, it was perfect. He even had some empty. Outbuildings sitting there doing nothing that she ended up converting into her whole whole production facility.
SPEAKER_01Wow.
SPEAKER_00She showed me pictures from a drone of the farm she has built on his extra land he didn't need. And she has become a Christian.
SPEAKER_01Wow.
SPEAKER_00And he calls her his adopted granddaughter, and she calls him my adopted grandfather. And I mean, we just don't. Here's a guy who lives under Social Security who is able to really launch someone else's dream because he said, Today I'm going to think of someone besides myself. I'm going to strike up a conversation. So I know that sounds unusual. If anyone is listening who knows Donnie Edwards, he's done this, Dave, a million times. He has a million friends like this. And he is, to me, he is the most pure-hearted person I know. And I look at him and I think, you know, let's be like Jesus. He's like, don't try to be like me. I'm just trying to be like Jesus. But you know, you can look at that and say, well, that's not hard. Even if you just strike up a conversation with someone to make them feel maybe you're the only person who showed any interest in them that day, just to have a few sentences. But it does it really, as I'm listening to you and I'm hearing you say, you know, we just want to glorify God with what you have.
SPEAKER_01Yeah. And yeah, and it probably just makes him feel so fulfilled that he's able to help her. And it was probably praying for somebody to come along and use it, you know, like that's everywhere. And I feel like a lot of times we are numb to the Holy Spirit because of all the noise that's out there. You know, that that gentle whisper that's there that God is nudging us. And that that's kind of, he asked me about my story. I didn't have a gentle whisper. I got a puck in the face. You know what I mean? I needed to wake me up, man.
SPEAKER_00Do you mind sharing? Because I so loved your story when you talked about your brother coming back from college. Because I mean, people might think, well, you know, Dave, he probably went to church since he was three years old, and this whole Christian
Faith Turning Point And Ripple Effects
SPEAKER_00thing is easy for him.
SPEAKER_01Yeah.
SPEAKER_00But was there a turning point in your life?
SPEAKER_01Yeah. Yeah. So um the story is I won the state championship as a ninth grader in high school up in Pennsylvania, and I went out and got really drunk. Me and another buddy Kurt, we laugh about it today. I mean, it was the first time that I just was probably interacting with alcohol, uh, one of the first times, and I just drank too much and just it was bad. And so the next day, my brother came home from Moody Bible Institute. I I forget what why he was coming home, probably to get me saved, you know. I don't know if it was a holiday or whatever, but anyway, I remember when I tell the story, I remember me on the bed and just like hurting, and he says, Hey, do you want to receive Jesus as your Lord and Savior? And I said, I want, yes, I want to do that because this is terrible. And so that was the start, that was the seed that started everything. And so I continue with my hockey career. You know, I've had obviously some injuries along the way, you know, and that just had to wake me up to hear from the Holy Spirit and get a relationship with Jesus.
unknownYeah.
SPEAKER_00And now you are when I think about the ripple effect of what you do. So in advising companies who have vision, whatever their vision is, that you said God-given vision, how many lives are those companies impacting? Because they finally have a you know a format, this R7 format. You've walked them through how do you set up a vision? How do you how do you implement this God-given vision that you have? How do you positively affect other people's lives? And by giving people those tools, who knows how many of their consumers are being helped because of what you're doing.
SPEAKER_01Well, I I appreciate that, but you know, except for the grace of God, there go I, you know, and and it is overwhelming when I leave the office and I go, oh my gosh, like the vision's one thing, but all the messaging and the ad spend that we do every month is like all this stuff that's gone out. If I begin to think about it, just it just cripples me, brings me to tears of the impact that we're having across the landscape. You know, we have a very strong presence at M is Good for organizations that are looking for evangelicals to support Israel. So, like lifting the brand perception of Israel. And we also have a strong presence with PRCs, pregnancy resource centers. And I think about that impact is wow, um, it's crazy of how many babies are being born because we're getting in the way of the Google search for plan B.
SPEAKER_00I also saw because both my boys played Upward Sports. You work with Upward Sports, yeah.
SPEAKER_01So yeah, they're they're awesome. I love Travis and Jennifer. They're just they're great people. Love working for them. Yeah.
SPEAKER_00I like that because everyone's a winner at Upward Sports. Yeah, you have to so I've kept you longer than I said I was going to. So just one more question. So uh Mel Robbins always asked this question. She's one of my favorite podcasters. So I thought I'd throw it in. So if you knew that every listener would only remember one lesson of what we talked about today, one lesson from your life's work, what would you want people to really hold on to, really take away from this?
SPEAKER_01I would say that, and it might sound cliche, you know, there is a plan for your life. Jesus is real, you know, open up the Bible and read it and allow those words to get into your heart and soul because they're real and they're true and they will work in your life.
SPEAKER_00I'm gonna second that. Yeah, I love that. Well, thank you so much. And so, people, you really just got a taste of Dave's wisdom. How can people get in touch with you? I will have all the links to his Facebook page and his website for his company on our show notes, but is there a preferred method that you like to hear from people?
SPEAKER_01Yes, I just launched planthewindoday.com. My latest book is coming out July 13th. Planthewintoday.com is going to help you with your vision and your eight attributes of a healthy identity and also identify your toxic motivators. So what so it answers
Toxic Motivators And Their Antidotes
SPEAKER_01where are we going? Where are we at, and where are we going? And then at the end of the set assessment, you can text Dr. Dave.
SPEAKER_00Okay, and I know I said we were gonna end, but I have to ask for two more minutes. Could you tell people what toxic motivators are?
SPEAKER_01Yes. I heard the flap thing. The other flap thing, yeah. There's there's a bunch of them, but I've identified the top four, which are fear, lust, anger, and pride.
SPEAKER_00And what did you say the opposites of those were? I heard you go over the opposites.
SPEAKER_01Yeah, the antidote to those is faith, right? So faith. Yep. Lust is giving. So lust comes from an inward, I need it now, now, now. So when you're giving something away, your time and your treasure, that's the antidote to lust. Anger, of course, is forgiveness, and then pride, humility.
SPEAKER_00So zeroing in on what our own personal toxic motivators are, so you can be aware of that.
SPEAKER_01Yes, we all struggle with our flap, fear, lust, anger, pride, at least two of them every single day. Just like stress and anxiety, it's always there. It's just a matter of how you manage it. So the adversary uses these toxic motivators to motivate us. And so if we know the if we know the game that's being played and are aware, then we can then we can move move the players down the field, so to speak. We can move our mindset down the field and be able to lead with vision and not with the toxic motivators.
SPEAKER_00So much good stuff. So your book, Plan the Win Today, comes out July 13th. I did not know that. So we are gonna put that at the top of the show notes with a link to it, and then you have your book prior to that. So you could have a library of Dr. Dave Jones books. And then your podcast. How can people tune into your podcast? What is it?
SPEAKER_01Yes, that is a resource on there as well. If you go to YouTube or whatever, you can find it. It's the R7 Christian Marketing Podcast. But there's a link on the planthewindoday.com
Where To Find Dave And Closing
SPEAKER_01as well.
SPEAKER_00Okay, planthewindoday.com. That's where everyone's gonna go. That's gonna be our major landing page. Okay, so now I promise I will say goodbye. Thank you so much for your time. I wish you the best of luck with your book launch, and I'm gonna enjoy keeping an eye on you now, listening to your podcast. Take care.
.jpg)